Wednesday, September 16, 2009

Providing Excellent Internal Service

First, ask yourself...
Would you like ALL members of your team to collaborate more, to provide BETTER service?

Providing the absolute best service to our customers is complicated. It goes much deeper than simply the interaction a customer might have with their sales rep or the customer service department. For example, how quickly their order is shipped (warehouse), the accuracy of their invoice (AR department), and even the type of greeting they get when entering your facility (receptionist) are all significant parts in the overall level of service.

What was just described is the concept of interdependence,meaning different people (and areas of the company) all contribute towards one end goal, and the quality of their work will ultimately be affected by the quality of the work of others (i.e. if the warehouse is slow with shipments, then the sales rep would have to spend more time on the phone with unhappy customers, rather than prospecting business).

It is vital that all employees not only understand the extreme importance of interdependence, but fully embrace it as well. When everyone considers everyone else as important and a contributing partner, they will be more likely to go above and beyond for each other, they will communicate better (and have less conflict), show a higher level of respect, and ultimately work better as a team. And ultimately, where does all this lead? Better end service to the final, external customer!

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